The Night Jeff Drove and I Was the One Learning
It was past midnight in Buckhead. The dinner had run long — a founder I had backed wanted to walk me through a pivot I already knew was necessary, and he needed the time to arrive at it himself, so I let him. By the time I stepped outside, the air was cool and the street was quiet in that particular way Atlanta gets after the restaurants close and before the bars empty. I had a car coming. It was not the car I expected.
The driver introduced himself as Jeff before I had closed the door all the way. He said something about the traffic on Peachtree — a joke, a small one, the kind that lands better than it should because the timing is right. I laughed. Genuinely. I spend a great deal of my life in rooms where people are performing for me in one direction or another, and it is rarer than you might think to be made to laugh without being the target of the joke or the audience for a pitch. Jeff was neither. He was just driving, and he was good at it.
We talked for twenty-two minutes. I know because I watched the fare ticker out of habit — I notice numbers the way some people notice faces. By the time he pulled up to my building, I had his contact in my phone and he had mine. I have thought about that ride more than once since. Not because of what I said in the car, but because of what I almost did not notice.
A plug-and-play spreadsheet that tracks sales, expenses and profit for any side hustle, so you can see what you really keep.
What the Fare Ticker Did Not Show Me
Jeff was driving Uber at a time when the math on it was already unfavorable. He knew this. He told me so, directly, with no self-pity in it — just the flat accounting of a man who has looked at his numbers and decided to keep going anyway because stopping costs something too. I have written elsewhere about the night I watched Jeff count and chose not to say a word, because some reckonings belong to the person doing them. That night in the car was different. He was not counting. He was talking, and what he was saying — underneath the jokes, underneath the easy warmth — was that he was in the grind and he intended to stay in it until something changed.
I recognized the posture before I recognized the words. Not because I am perceptive in any unusual way, but because I stood in that exact posture for years in my twenties. Working odd jobs in a country that was not mine, teaching myself things I had no teacher for, staying in motion because motion was the only thing I could control. Jeff's version was Atlanta, not Geneva and not New York. The specifics were different. The interior logic was identical.
"I figure if I keep the car clean and I keep showing up, something breaks my way eventually. That's the whole plan."
— Jeff, somewhere on Peachtree Road, a little past midnight
He said it the way people say things they have rehearsed not for an audience but for themselves — the kind of sentence you repeat until you believe it. I did not tell him he was right. I was not sure yet. But I filed it.
Why I Backed Someone I Had Known for Twenty-Two Minutes
People ask me — carefully, the way they ask things they are not sure they should — how I decide who to back. I do not have a clean answer that would satisfy a framework. What I have is a pattern I have noticed over enough time to trust it moderately. There is a quality in certain people that is not ambition, exactly. Ambition is common. This is something quieter: a willingness to do the unglamorous work without requiring that it feel significant while you are doing it. Jeff was driving a car at midnight for a fare that would not change his month. He was doing it cleanly, without resentment, and he was still curious enough about the passenger to start a conversation.
That last part mattered more than I said at the time. Curiosity at the end of a long shift is not nothing. It is, in my experience, one of the few things that does not diminish with fatigue in people who are genuinely built for the long game. I have sat across tables from founders with beautiful decks and dead eyes, and I have sat in the back of a car with a man running on whatever fuel keeps you going at midnight, and he was the more alive of the two. That is not a lesson. It is just what I observed.
I have been asked why I keep backing people who fail before they succeed — and the honest answer is that I am not backing the outcome. I am backing the interior. The outcome is downstream of something I am trying to read earlier in the process. Jeff, in that car, was the clearest example I have had of reading it correctly. But I want to be precise about what that means: I was not certain. I was interested. There is a difference, and collapsing it is how mentors become arrogant.
The Offer I Made Too Slowly, and What That Cost Both of Us
Here is the part I do not tell often. I had Jeff's contact for six weeks before I used it. Not because I forgot — I do not forget things I file — but because I was deliberate to the point of being slow, and slow, in this case, was a failure of a different kind than haste would have been.
I was waiting for a clean moment, a specific context, something that would make the reach feel natural rather than transactional. This is a discipline I apply in business and it has served me well enough. But Jeff was not a deal. He was a person in the grind, and the grind does not pause while you wait for the right framing. In those six weeks, he drove shifts I could have made unnecessary. I do not know exactly what those weeks cost him — that is not mine to calculate — but I know they cost him time, and time is the one thing I cannot give back.
I have a habit, one I have examined before, of holding a position past the point where the evidence has already moved. I kept a system that was not working because I had built it and I trusted my own construction more than I trusted the signals. The six weeks with Jeff's contact was the same error in a different register. I trusted my own sense of timing over the simpler fact that someone was waiting, without knowing he was waiting, for a door to open.
When I finally called, he picked up on the second ring. He did not mention the gap. That told me something too — either he had not noticed, or he had noticed and decided it did not matter. Both of those things are generous. I did not deserve either of them, and I have not forgotten it.
What a Midnight Fare Taught Me About Reading a Room
I walk my casino floor anonymously when I want to understand what is actually happening, as opposed to what the reports say is happening. The floor does not know who I am, which means it behaves naturally, which means it tells me the truth. I wrote once about a night no one used my name — the specific quality of information you receive when you are not the person everyone is performing for. That anonymity is something I protect carefully, because the moment it breaks, the room changes and I stop seeing it clearly.
Jeff's car was that kind of room. He did not know who I was. He was not pitching. He was not performing. He was just a man at the end of a shift, keeping the car clean and staying curious, and because of that I saw him more clearly than I see most people I meet in rooms designed for exactly this kind of assessment. The irony is not lost on me. The most useful read I have made in years happened in a car I did not book intentionally, at an hour I would not have chosen, with a person who had no idea he was being read at all.
I hold this lightly, because I know it can tip into something self-congratulatory if I am not careful. The point is not that I was right about Jeff. The point is that I was slow, and being slow cost something real, and the thing that saved it was not my judgment — it was his patience and his consistency in the weeks I was not paying attention. He kept the car clean. He kept showing up. He did not need me to notice in order to keep doing it. That, more than anything I observed in the car, is what I think about when I think about that night.
I still do not know whether the instinct that made me save his number was wisdom or luck dressed up as pattern recognition. Most of the things I call instinct, when I examine them honestly, turn out to be luck I showed up often enough to receive. Jeff might say the same about the fare. He keeps the car clean. Something breaks his way. I am not sure either of us can explain the mechanism more precisely than that — and I am not sure the explanation would add anything useful even if we could.
Note: Victor Draemont is a character, and these notes are written in his voice. Nothing here is financial, investment, tax, or legal advice, and nothing here is a recommendation to buy, sell, or gamble on anything.